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14 Aug 2023

Full-Time Swedish CRM

Soft2bet – Posted by Soft2bet Malta

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Job Description

Swedish CRM iGaming Job in Malta

Soft2Bet is a rapidly growing and dynamic Casino White Label platform provider and operator. We offer a full range of Tech and Gaming solutions, turning our partners’ concepts into reality! Founded in 2016, the company has expanded into an international team with offices in Cyprus (headquarters), Malta, and Bulgaria.

Soft2bet is growing tremendously, and we continue to conquer new countries! Now we’re looking for skilled professionals to join our team on a full-time basis. We are hiring a CRM Executive to join our Office in Limassol, Cyprus.


  • Native Swedish and Good in English
  • Ability to make complex concepts easily available for the target audience.
  • An interest in sports and/or sports betting
  • Educational and/or professional background in communication or marketing
  • Experience with content management and curation.
  • Prior industry knowledge or experience within Casino/IGaming

Duties and Responsibilities:

  • Editor in Chief – responsible for the quality of outgoing local content.
  • Assist in setting up a local market CRM strategy to support the business growth
  • Provide segment analysis, identify “drops” in the player journey and provide solutions to patch and improve
  • Optimise local automated journeys and build new triggers and events
  • Planning, executing and evaluating local market specific CRM activities and results
  • Use data and build dashboards and reports that will visualise areas of success and of improvements
  • Aligning plans and strategy with acquisition activities
  • Work together with the country team towards improving the user experience of our customers

We offer excellent benefits:

  • A dynamic European company
  • People-oriented management without bureaucracy
  • 24 days of paid holidays
  • Friendly team
  • Full-time, in-house, standard business hours
  • Competitive salary

If you are interested please send your CV to [email protected]

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Job Categories: Human Resources. Job Types: Full-Time. Salaries: Less than 20,000.


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